PREETHI RAJAN. Integrating IoT Analytics into Marketing Decision Making: A Smart Data-Driven Approach. International Journal of Data Informatics and Intelligent Computing, [S. l.], v. 3, n. 1, p. 12–22, 2024. DOI: 10.59461/ijdiic.v3i1.92. Disponível em: https://ijdiic.com/index.php/research/article/view/92. Acesso em: 18 apr. 2025.